April 30, 2008

Fitness Professor Review of the Ab Coaster

Check out what the FITNESS PROFESSOR is saying about the Ab Coaster!

The AB Coaster is undoubtedly one of the most effective ab machines ever built. Not only is it easy to use, targets the abs better, it also improves the user's core stability all at the same time. If you are searching for THE abdominal unit, the AB Coaster is it!
FitnessProfessorReview.com

April 11, 2008

AB COASTER WINS GLOBAL INNOVATION AWARD!

The Ab Coaster has won the FIBO Global Innovation Award for 2008!

Here is the Press Release:

ESSEN, GERMANY, Apr 11, 2008 – The revolutionary Ab Coaster abdominal exercise trainer has received the Global Innovation Award at the renowned FIBO 2008 international trade show for health and fitness.

FIBO is the world's largest fitness exposition, with more than 45,000 guests and 438 exhibitors at the annual show. The FIBO 2008 Global Innovation Award was selected by industry leaders from around the world, including experts in the area of product safety and certification, journalism, health and sports science.

The Ab Coaster, made by Ab Coaster LLC in Chester, New Jersey, was selected from among hundreds of fitness equipment nominations from major fitness companies around the world, including Precor, Nautilus and Life Fitness. The nominations are limited to those that constitute an advance in development for the entire industry and have been available only for the past year.

"Receiving this honor is evidence that the Ab Coaster is a revolutionary exercise device that represents a significant advance in the industry. To be selected as the top fitness innovator at FIBO is truly a great honor,” said Don Brown, President of Ab Coaster LLC and inventor of the Ab Coaster. (Mr. Brown also invented the popular Ab Roller exercise device in 1996.)

"This recognition reinforces the trend we are experiencing with high levels of usage on this product by people of all ages and fitness levels at clubs where it is installed in the United States and throughout the world. It is helping people achieve a unique abdominal workout unlike anything that is available on the market, without stress or strain to the back, shoulders and neck,” said Sean Gagnon, Vice President and Sales Manager for Ab Coaster LLC.

The selection process for the FIBO Global Innovation Award was coordinated by the international approvals organization TUeV Rheinland Group.

April 7, 2008

TRAINING YOUR LOWER ABS FIRST

Experts agree that the key to a flat tummy and sexy waistline is to train the lower abs first. Why? Because the lower ab muscles are smaller, weaker and less developed than the upper ab muscles.

If you train the upper ab muscles first, as most people do with crunches or sit-ups, then you will be too tired to train the lower ab muscles adequately. As a result, the upper ab muscles receive most of the training at the expense of the lower ab muscles. And that's why the "pooch" below the belly button is so hard to lose.

Here is a great article from RealWomensFitness.com on why it is crucial to train the lower abs first:
http://realwomensfitness.com/midsection-exercises/4-tips-for-getting-a-flatter-tummy-and-better-abs/

The Ab Coaster is the perfect product for helping you train the lower ab muscles first. The knee carriage glides along the biometrically-designed curved track. When you lift your knees, you engage your lower abs first, which is the key to getting great abs. As you progress through the entire range of motion, you go from using your lower abs to engaging your middle abs, and then your upper abs. The Ab Coaster gives you a complete abdominal workout from the bottom-up, in one single motion.

The Ab Coaster is taking abdominal training in a whole new direction by helping you to train your weaker lower ab muscles first, which experts agree is the key to getting a flat, sexy waistline.